Last week I was lucky enough to attend one of the D&AD lectures where guest speaker Yuka Furukawa, from the Denstu agency Japan, spoke. He talked about how they work as an agency and how best to get work that fits both the client needs and the agencies passion to push boundaries. He showed us some of the amazing work they have produced and talked about how they made them. His talk covered 3 of many points he made about being successful in the industry. Overall a very good talk and a great way to spend a Wednesday evening!
One of the main points that stuck in my mind after the talk!
Q&A -proved a lil tricky with a big room full of questions and interpreter. (Slow but informative)
I recommend people try and get tickets to the next President Lectures talks they are a great way to learn about other talent, how other agencies and cultures work. After all we can only learn from the best!
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